Midwest Bicycle Show & Sale« Back to Events
You can comparison shop, test ride, accessorize, and buy from all 2018 bicycle brands in one place. The New Holland Pavilion comes alive with thousands of new bicycles, and bicycle company sales reps will be showing their 2018 lines at the lowest prices of the year. Don’t forget to checkout the closeout corral for amazing deals on older model, used, and demo bikes.
Admission is FREE to all – though the Alliant Energy Center does charge for parking – usually $7.
Every new bicycle purchase includes a LIFETIME WARRANTY and 2 Free Tune-ups*! *Electric bikes carry only the manufacturer’s warranty
Friday, March 9th Noon – 9pm
Saturday, March 10th 8am – 9pm
Sunday, March 11th 10am – 6pm
Midwest Bicycle Show & Sale Address:
Alliant Energy Center
1919 Alliant Energy Center Way
Madison, WI 53713